BSBA
Marketing Management
Complete Curriculum / Subjects
| Subject | Units |
|---|---|
| GE-101 - Understanding the Self | 3.0 |
| GE-102 - Purposive Communication | 3.0 |
| GE-103 - Mathematics in the Modern World | 3.0 |
| GE-104 - The Contemporary World | 3.0 |
| BA-101 - Introduction to Business | 3.0 |
| BA-102 - Fundamentals of Accounting | 3.0 |
| PE-101 - Physical Education 1 | 2.0 |
| NSTP-101 - National Service Training Program 1 | 3.0 |
| Total Units | 23.0 |
| Subject | Units |
|---|---|
| GE-105 - Readings in Philippine History | 3.0 |
| GE-106 - Art Appreciation | 3.0 |
| GE-107 - Science, Technology and Society | 3.0 |
| GE-108 - Ethics | 3.0 |
| BA-103 - Business Mathematics | 3.0 |
| BA-104 - Principles of Management | 3.0 |
| PE-102 - Physical Education 2 | 2.0 |
| NSTP-102 - National Service Training Program 2 | 3.0 |
| Total Units | 23.0 |
| Subject | Units |
|---|---|
| BA-201 - Financial Accounting and Reporting | 3.0 |
| BA-202 - Business Statistics | 3.0 |
| BA-203 - Marketing Principles | 3.0 |
| BA-204 - Human Behavior in Organizations | 3.0 |
| BA-205 - Business Communication | 3.0 |
| PE-103 - Physical Education 3 | 2.0 |
| Total Units | 17.0 |
| Subject | Units |
|---|---|
| BA-206 - Cost Accounting and Control | 3.0 |
| BA-207 - Operations Management | 3.0 |
| BA-208 - Business Finance | 3.0 |
| BA-209 - Human Resource Management | 3.0 |
| BA-210 - Business Law | 3.0 |
| PE-104 - Physical Education 4 | 2.0 |
| Total Units | 17.0 |
| Subject | Units |
|---|---|
| BA-301 - Strategic Management | 3.0 |
| BA-302 - Financial Management | 3.0 |
| BA-303 - Entrepreneurship | 3.0 |
| BA-304 - Management Information Systems | 3.0 |
| BA-305 - Business Research Methods | 3.0 |
| Total Units | 15.0 |
| Subject | Units |
|---|---|
| BA-306 - Production and Operations Management | 3.0 |
| BA-307 - Taxation | 3.0 |
| BA-308 - Investment and Portfolio Management | 3.0 |
| BA-309 - Business Ethics and Social Responsibility | 3.0 |
| BA-310 - Research Project 1 | 3.0 |
| Total Units | 15.0 |
| Subject | Units |
|---|---|
| BA-401 - Business Policy and Strategy | 3.0 |
| BA-402 - International Business | 3.0 |
| BA-403 - Project Management | 3.0 |
| BA-404 - Research Project 2 | 3.0 |
| Total Units | 12.0 |
| Subject | Units |
|---|---|
| BA-405 - Business Seminar | 3.0 |
| BA-406 - Business Plan Development | 3.0 |
| BA-407 - Internship / On-the-Job Training | 6.0 |
| Total Units | 12.0 |